Clarence Kwei, SVP Consumer Technology, DOW JONES The team and thousands of players are very happy with the results.” “ Thanks to Flutter and VGV, we delivered on our goal of building a fun, engaging, and performant app for all screens and mobile devices in significantly less time and cost than if we built it natively. Animations, which the team created directly in Flutter using CustomPaint, create beautiful and effective branding moments. It deep-links to informative news articles within the MarketWatch app, which allows users to do research on stocks that they are interested in to ensure they make well-informed investment decisions. The app also offers users insight to where they stack up against competing investors through an expansive leaderboard. In just three months, the team was able to launch a feature-packed app, including stylish, interactive charts and graphs that allow users to quickly see how their virtual portfolio is performing, easy-to-follow quote information, and real-time, simulated trading including transaction details. All together, these features allowed VGV and MarketWatch to start development much earlier than if design had been performed fully upfront.Īs the app was being developed, VGV leaned on Flutter’s Hot Reload feature to make rapid updates in response to feedback from the MarketWatch team. Because Flutter leverages one codebase for multiple platforms, the team could quickly update designs and refactor code knowing that changes would not impact iOS or Android individually. As the design evolved, the ability to easily customize the widgets made refactors more streamlined, and Hot Reload allowed developers, designers, and testers to see modifications in the code without restarting the app. To save time, they leveraged Flutter’s pre-made widget libraries so that design and development could happen in parallel. First, they showed the MarketWatch team a proof of concept built in Flutter, including rough UI and app flows. VGV needed to deliver a user-friendly design and robust features by an ambitious deadline, and they leaned into Flutter’s core features to do just that. They quickly realized developing native iOS and Android apps would require more time than they had, so MarketWatch brought in Flutter agency Very Good Ventures (VGV) to build and launch the Virtual Stock Exchange app before the start of the new school year. The project to build a mobile app kicked off three months prior to the start of the academic year in September, giving the developers a tight deadline to build a worthwhile experience. While the Virtual Stock Exchange game was widely successful, MarketWatch wanted to better engage the education and university market with a new mobile app. They created a web-based investment game called the Virtual Stock Exchange where users build portfolios, react to markets in real time, and compete for a spot at the top of leaderboards. All Rights Reserved.In response to the recent growth in individual investing, MarketWatch saw a need for engaging and realistic investment training. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2019 and/or its affiliates. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. Factset: FactSet Research Systems Inc.2019. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes.
0 Comments
Leave a Reply. |